
Trade Delegation trip to Bavaria, Upper Franconia
Medical Technology
Date
15 - 17 June 2026
Region
Upper Franconia, Bavaria
Target market
Expansion‑oriented companies and key decision-makers from the United Kingdom MedTech companies across the value-creation chain.
Event
Travel with a MedTech trade delegation to Northern Bavaria. Experience Upper Franconia and uncover first-hand exclusive opportunities for networking, collaboration and business expansion.
The event is hosted by the government of Upper Franconia, Invest in Bavaria and Germany Trade & Invest, supported by BETTER DAY event & promotion GmbH.

Contact
Inga-Lill Kleive
+49 173 644 59 71
inga-lill@betterday.tv
PROVISIONAL PROGRAMME
Details will be tailored directly to the delegation, and the programme will be updated accordingly.
Monday 15 June 2026
• Arrival
• Kick-off and briefing
• Reception with State Secretary Tobias Gotthardt followed by a cultural evening programme in a traditional Bavarian pub.
Tuesday 16 June 2026
• Site visits to companies and research institutes i.e., Siemens Healthineers and Medical Technology Cluster
• Evening networking event with the Governmental President of Upper Franconia, Florian Luderschmid, and representatives of the Bavarian Medical Technology Cluster and selected research facilities
Wednesday 17 June 2026
• More site visits
• Information session on available support measures in Bavaria
• Departure
Thursday 18 June 2026
• TBA
BUSINESS OPPORTUNITIES

Upper Franconia – a strong Bavarian region
In Bavaria, more than 1,000 specialised, predominantly mid‑sized MedTech companies and suppliers generate around 10 billion euros annually. This corresponds to over 3% of global medical technology production proudly bearing the quality seal “Made in Bavaria”.
Upper Franconia, a hidden hotspot, is home to many companies in the medical technology sector. Specialised universities and colleges within the TechnologieAllianzOberfranken (TAO) complement the region’s dense network of companies. The close collaboration between research and industry facilitates the targeted development of innovative products. The Medical Valley cluster located in the immediate vicinity supports companies in developing and certifying new products and facilitates connections with regional research institutions. The region also offers a high quality of life and an attractive living environment with breathtaking natural landscapes. It is well known as a region of culinary excellence.
Success factors at a glance
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A strong and diverse MedTech industry landscape
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Innovation driven by research institutions and the Medical Valley cluster
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High quality of life with a vibrant international cultural offering
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Invest in Bavaria is the business location agency of the Free State of Bavaria and supports companies in establishing or expanding their operations in Bavaria. The service is free of charge.
TRIP Details
Terms of Participation
Germany Trade & Invest will cover the costs for the whole programme which includes airport transfers and networking events. Travel and accommodation costs are the responsibility of the delegate.
Submission Deadline
Please respond by Friday, 20 March 2026. We will be in contact after reviewing your application.
Enquiries
For more detailed enquiries please contact our dedicated contact partner Inga-Lill Kleive (+49 173 644 59 71, inga-lill@betterday.tv).
Host


Initiator


Germany Trade & Invest (GTAI) is the Federal Republic of Germany’s international economic development agency. We provide German companies with comprehensive information and support for their business activities in foreign markets. We assist international companies in their expansion into Germany, thereby strengthening the resilience of the German economy.
GTAI also promotes Germany as a business location abroad and supports the internationalisation of German regions undergoing structural transformation. With our global presence, expertise, services and hands‑on support, we contribute towards strengthening Germany’s economic position in the long term.
Registration
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